I haven't gotten into details, but I have decided to take the plunge - I'm going to sell "Let's Do Lunch" via Kindle. In fact, I've finished the final draft and am working on formatting. The original goal was to have it posted by August 1st. I'm not sure that will happen tomorrow. I may get it finished, it may take a few more days.
It will be interesting to see how this plays out.
Cynthia has been kind enough to copy edit for me. Joanna has offered to write a review. Madison Woods will do an eleven question interview. There are a couple other bloggers who might give me a plug. There are Kindle boards that promote Indie writers.
The neat thing about internet marketing is that it is cumulative. The more I write about marketing in general, the better known my brand will become and the stronger my overall platform. I don't have to plug "Lunch" everywhere I go - just leave a link in my signature and a page on this blog.
My blog has a daily hit count - every time I post something on Indie publishing my traffic goes up.
This leaves a bigger trail of breadcrumbs in the long run. Kindle books don't go 'out of print' there is no 'deadline' I have to meet, no 'print run' to sell, and nothing in storage except backup files.
The challenge will be record keeping. I may need a schedule of places to hit during the week. Blog post on Monday. Update Facebook page on Wednesday. Stop in to blogs X, Y & Z to see what's happening and comment. If I run a facebook ad, what does that do for sales? If I post to Smashwords - what will that do for me?
As an opportunity to educate myself - this is cheap at twice the price. I've taken a few marketing/business classes in college, so I've got an idea of how marketing works. I will be able to see on a week by week basis what works and what doesn't because there are weekly reports. Sales up this week? What did I do?
I do want to have a paper copy to give away to friends and family. (Christmas!) But I don't want to sell copies at the flea market. (A vending machine that I can fill with other people's books would be SO cool.)
I've been thinking about this for YEARS, and I've got enough ideas to keep me busy. Of course, if things work for me or not, I'll blog about it - which will push blog traffic up...
So you see, I'm not expecting miracles - just hard work and lots of it.